As I have worked with thousands of clients, I have been struck by the reality that most people are reluctant to recognize their gifts and talents , and even if they do, they are very hesitant about verbalizing what they are. It has given me a deep sense of career gratification to help people identify and give life and voice to their professional gifts and talents through the power of the written word.
Before we can become ready to “sell” others on the idea that we can be a true asset to their company or team, we must go through this process of self-discovery and subsequently practice the art of letting ourselves know what we know. It reminds me of an Arabian proverb.
He who knows and knows not that he knows, he is asleep wake him.
He who knows not and knows that he knows not, he is simple teach him.
He who knows not and knows not that knows not, he is a fool, shun him.
He who know and knows that he knows, he is wise follow him.
I love reminding my clients that it is alright to allow ourselves to know what we know, and to use our gifts to lead others who do not. It’s not bragging to admit that we excel at something if we really do. We certainly don’t try to pass ourselves off as knowing everything. Who does? But when we do know, when we have the skill, or we do have the answer, we need to give ourselves permission to present ourselves unhestitatingly to those who are searching for qualified people.
Have you ever met a sales person who really didn’t have their heart in their product? How did you feel when they presented it to you? Isn’t it true that you can’t inspire others to share your belief, confidence, and enthusiasm unless you yourself have it first? So the first sale has to be the sale of you to yourself. You have to know what you know, and be excited about your ability to share that with others.
I have a friend who says, “Shoot from the heart and you’ll never miss.” If we do this in our professional lives, we won’t miss either!